I bought this product a couple of weeks ago during the black Friday sale - I am very impressed, especially for the amazing price I purchased it for. My teeth have noticeably whitened.

Love this toothpaste really does the job. Would buy this all the time.

I have tried so many products - none of them match up to Truly Radiant! I'll stick with this to avoid spending more money improving my teeth!

I favor whitening toothpastes which contain baking soda. The toothpaste works well to whiten my teeth and does not have an overly perfumed taste like most other brands. Nicely priced as well. I will purchase again.

I love this toothpaste but can not find it everywhere to buy. Superdrug always have it available online and this time it was 1/2 price. Fantastic!! Fast delivery.

I bought this toothpaste as I had tried a ton of other whitening toothpastes, with not much luck with actually seeing a difference in my teeth colour. The whitening isn't anything drastic but I did see a difference and my teeth didn't feel as sensitive...